The European Accessibility Act: What you need to know (and do) now.

With over a decade of marketing experience, Izabela is the Head of Solutions Marketing & Evangelism at Siteimprove, shaping strategic messaging, thought leadership, and market education. Previously CMO, she led brand, demand, and product marketing, driving a company rebrand and major product launches. She also held leadership roles at Signify and Philips Lighting. Passionate about digital accessibility, Izabela has been advocating for inclusive marketing practices and helping organizations create digital experiences that are both impactful and inclusive. Izabela holds a master’s in international economics from the Warsaw School of Economics and a CEMS master’s in international management.  

Gina's research focuses on experience design, the intersection of diversity, equity, and inclusion (DEI) and design, and digital accessibility. Gina established and now leads Forrester’s coverage of the digital accessibility space and has a deep background and interest in the topic. She advises organizations on how to establish and scale sustainable accessibility practices. Her research on accessibility has appeared in publications such as The Wall Street Journal and The Financial Brand, and she is a frequent speaker at accessibility conferences and events. Gina’s other areas of expertise include how to build and scale an experience design practice; inclusive design; design systems; and the intersection of user experience (UX) and customer experience (CX).